PANASONIC
UNIQUE ROLE-BASED ACCESS FEATURES
Panasonic is a leading electronic manufacturing company has to create something new and innovative solution in the whole new virtual world.
BACKGROUND
Panasonic, being one of the oldest and renown electronic company in the world has to be in the competition when everyone is going toward the Metaverse and virtual universe.
OBJECTIVE
The Panasonic wants to setup a virtual world especially to target Middle East & North African (MENA) countries where they can engage the right set of audiences through their virtual system.
APPROACH
There is big task to go live virtually and to give something similar or even better solution to visit Panasonic offline stores, warehouses and all and that particularly towards MENA countries where set-up Metaverse itself is very challenging. We have to create a virtual experience targeting all the 9-countries where Panasonic can target all the audiences simultaneously and can engage them altogether. The virtual event allowed Panasonic to go live at once and to hear from their audiences and to participate in the mega event successfully.
