The aim of taking your brand or warehouse or retail store or your virtual meetings in the METAVERSE is to establish a fully immersive environment where audiences can feel and work together as if they were in an actual workplace. There are numerous benefits to have a Metaverse environment for your brand which can be a game changer for your product & servcies while showcasing in front of the targeted audiences.

Think about conventional Zoom meetings, normal 2D videos where it might be difficult to maintain focus among the 2D sea of faces and the fact that some attendees haven't even turned on their cameras and where the customers are bored to see the same monotonous normal videos of the brand and products. Meetings and customization in the metaverse are a welcome change.

In the METAVERSE, you can:

• Keep an eye on involvement in discussions.
• During meetings and interactions, keep track of each person's attention.
• Keep a track record of the whole user journey including how many and which all pages/sections a user visited, who all reached to the Checkout page, how many abandoned the cart or how many actually filled the enquiries.
• Capture expressions on faces with high-end virtual reality headsets.
• Include live sessions of the department/vertical head or give users a chance to interact with the Senior management and to allow users to share the feedback or even allowing them to ask and resolve their queries.

METAVERSE provide an experience that is different from that of video conferencing, which can be intellectually taxing. You can use an avatar to represent yourself in place of spending hours upon hours staring at your reflection on the screen. Or you can create an AI generated avatar which will do everything on your behalf acting as an Brand Ambassador for your store. This change significantly lessens the general anxiety and awkwardness that come with making traditional video calls.

Let's wrap up by saying that METAVERSE environments are more engaging and natural since they go beyond the constraints of traditional video conferencing and normal 2D videos. Audiences can interact, understand visual cues, and communicate more easily thanks to immersive technology and metaverse avatars, which all contribute to a less stressful and more pleasurable meeting experience.